Thursday, December 29, 2016

Eye Health: It’s Important in the Winter, Too!

Though you may not realize it, the Minnesota cold can damage your eyes. If you are brave enough to head out in the cold this winter, make sure you know the effects it can have on your health. Here are some common health issues and ways you can handle these eye problems.
The Cold’s Effect on Eyes
Winter weather can leave your eyes red, swollen and in pain. To put is scientifically, the extreme cold can constrict the blood vessels in the eye or even freeze your corneas. These conditions can lead to blurred vision, double vision, or even a loss of vision. If you experience any of these symptoms, see your optometrist immediately; you may need medical care to fix your vision.


Yup, sunburn; it’s not just a problem for the summer. You might not think about it in the winter, but it shouldn’t be ignored. Protecting your eyes is necessary. Your eyes can suffer from something called Photokeratitis (aka snow blindness) and may actually be more dangerous in the winter, as the snow can reflect up to 80% of the sun’s light. To prevent UV light from injuring your eyes, be sure to wear UV-blocking sunglasses or goggles.
Discomfort From the Cold
The frigid, cold winter wind can also cause dry eyes, which will lead to some major discomfort. This discomfort could get worse when you are out and about enjoying the snow by skiing, snowboarding, or sledding. Be sure to protect your eyes when you are out enjoying the winter weather. If your eyes are consistently dry, make sure to carry lubricating eye drops with you. For more info, check out our blog about Dry Winter Eyes from 2013.

Indoor Issues
Sadly enough, the indoors may not be completely safe for your eyes either. During the winter, there are lower humidity levels indoors (and outdoors), which may cause dry eyes. If you notice this in your home, look into purchasing a humidifier. It’s also helpful to stay well hydrated.
The winter can be hard on your eyes, but thankfully, winter eye issues are easily managed. If you experience pain in your eyes after being in an extremely cold setting, immediately get into a warm spot and seek medical attention. If you experience consistent discomfort from cold winds blowing in your eyes, cover them or bring eye drops with you. And even though you won’t be spending your weekends on the lake (unless it’s in a fish house), sunglasses aren’t a bad idea.

No matter the conditions, always remember to protect your eyes. From your friends at Infinite Eye Care, have a happy and healthy new year!

Wednesday, November 30, 2016

New Happenings at Infinite Eye Care

At infinite Eye Care, we are always changing.  We are constantly trying to find ways to offer better services to our patients. Recently, we have added many new stylish frame options, updated our facility, and added new technology. At Infinite Eye Care we believe in constant progression, here is how we have improved recently:
Our New Frames
Frame styles are ever changing and we are dedicated to offering our customers the best options and the newest styles.  We have added six new brands of frames to our selection. No matter your style, we have the frames for you.
Ray Ban
Ray Ban debuted with their Aviator model glasses in 1937, since then Ray Ban has been a leader in both the sun and prescription eyewear. Ray Ban has been loyal to their core values of timeless style, authenticity, and freedom of expression. Come to Infinite Eye Care and try on the iconic symbol that is shared by celebrities and public figures all around the world.
Crocs Eyewear
Are you looking for a relaxed and fun style? Try the new Crocs eyewear line that offers a unique style and creative designs.  
Stepper- Imagewear
Stepper offers a durable and stylish frame that could be perfect for you. Stepper focuses on using all the technology and material available in order to offer a diverse collection.  Come in and see these distinct new frames.
Are glasses not the first thing you think of when you hear Realtree? Real tree offers much more than just camouflage. Check out the variety of colors, sizes, and styles that come with the badge of outdoor honor that Realtree is known for.
Sperry L’amy
Looking to make a statement? Signature Sperry details are integrated into their eyewear collection.  Come in and check out the wide range of designs from luxury to sport, to kids and specialty sizes.
The Alexander Collection
Reveal your inner grace and sophistication in eyewear with new frames from the Alexander Collection. These designs offer fine handcrafted details, such as Swarovski crystal accents, metal inlays and delicate laser etching in acetate, metal, semi-rimless and combination frame styles. Stop by and see if the Alexander Collection is the right fit for you.
Updated Facility
Infinite Eye Care has a new look.]! We remolded our office to offer better customer service to our patients. We have expanded our front desk to allow for more eye exam stations. We have also added more frame racks to increase our customer’s selections.  Finally, we added a new glass display that is currently playing host to some exciting Ray Ban designed Frames. Come into our office and see the new look for yourself.

New Technologies
Here at Infinite Eye Care we are always keeping up with the latest technologies in ophthalmology. One of these new technologies is the Ivue OCT., which is like an MRI for the retina. In the past, we have only been able to look at the “surface” of the retina, but with this new technology, we are able to evaluate 10 layers deep behind the surface. This allows Dr. Tom to detect sight-threatening diseases such as glaucoma, macular degeneration, retinal detachments and tumors before physical symptoms start to appear.

Another new technology we offer is the iWellness exam. This precautionary exam identifies the first signs of serious eye diseases. Traditional eye exams, even with retinal photography, cannot provide this level of detail. We recommend all of our patients over 20 years of age receive this special test because catching a sight-threatening disease in its earliest stage is extremely important. Learn more about this new exam here.

Thursday, October 20, 2016

Exciting New Technologies at Infinite Eye Care


IMG_2922.jpgAt Infinite Eye Care, we are dedicated to offering the best services possible to our patients. This includes keeping up with the most advanced technology in the ophthalmology field. Recently, we have acquired a new piece of medical technology that is greatly improving our ability to scan the eye. The Ivue OCT. is a tool that Dr. Tom and the rest of the team will use to assess the retina, optic disc, and cornea.  This, along with the iWellness exam, will offer a much better understanding of our patient’s eyes.

Ivue OCT. is like an MRI of the retina in the back of the eye. In the past, we have only been able to look at the “surface” of the retina, but with this new technology, we are able to evaluate 10 layers deep behind the surface.

Catching Eye Problems Sooner
The ability to see into the layers of the retina allow the Infinite Eye Care team to spot the earliest signs of disease such as glaucoma, macular degeneration, retinal detachments, tumors, neurological conditions and their causes, as well as some anterior disease of the cornea (the transparent layer on the front of the eye).  This Ivue tool is allowing our team to catch eye health issues before they start showing physical symptoms.

IMG_2924.jpgNew iWellness Exam
Along with the Ivue OCT., we have added another new technology to analyze the health of the eye. The iWellness exam is a new way to check for eye problems. Sight-threatening diseases often show no outward signs or symptoms, until it becomes serious. Early detection is extremely important in order to reduce the risk of vision loss.  For this reason, we recommend a yearly screening using this new technology. The exam can be essential in the detection of eye conditions. Learn more about our iWellness exam and what it offers on our website.

These new technologies allow us to see the eye in ways we’ve never been able to before. The Ivue Oct. and iWellness exam are crucial for disease diagnosis. With these powerful clinical tools, we will offer our patients excellent care, which may give our team an advantage to detect eye health problems. Schedule an appointment with Infinite Eye Care today, and be sure to ask for your iWellness exam.

Thursday, October 6, 2016

Making Strides Against Breast Cancer Walk 2016

This year, once again, Dr. Tom and the Infinite Eye Care staff will be supporting the fight against breast cancer with the American Cancer Society at the Making Strides of Central Minnesota walk. The walk is set to be held at Hallenbeck Hall at SCSU Saturday, October 15th.  Our goal is to raise $2500 for the cause.

Breast cancer is the most common cancer among women worldwide. Each year, it is estimated that over 246,000 women in the United States alone will be diagnosed with breast cancer. Statistics show that one in eight women in the United States will be diagnosed with breast cancer in their lifetime. On average, a woman is diagnosed with breast cancer every two minutes. However, there are currently 2.8 million breast cancer survivors in the United States.

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Making Strides

Survival rates for Breast Cancer patients have been on the rise since about 1990, partly due to better screening and early detection, increased awareness, and continually improving treatment options. However, survival rate improvement would not have accelerated at the rate it has without the support of community members and resources from the American Cancer Society. According to last year’s statistics from, “The Society is currently funding more than $86 million in breast cancer research through 204 research and training grants. These grants are awarded in multiple areas relevant to the disease, including genetics, etiology, diagnostics, drug development; and preclinical, clinical, and epidemiological studies in prevention, diagnosis, treatment and quality of life.”

Programs such as Relay For Life and Making Strides Against Breast Cancer are a huge asset in supporting the fight against breast cancer. Relay For Life has rallied four million people worldwide, raising critical funds to help fuel the mission of the American Cancer Society and impact millions of lives. Making Strides Against Breast Cancer walks are influential as well, raising awareness and funds to stunt breast cancer – it is the largest network of breast cancer events in the nation. It unites nearly 300 communities to finish the fight. Funds raised by the walk allow the American Cancer Society to pioneer research for breast cancer, provide free educational programs to patients, survivors, and caregivers, and improve the screening processes.

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The 2015 Making Strides team
Infinite Eye Care recognizes the important influence that the Strides Against Breast Cancer walk has in the fight against this insidious disease. We acknowledge the impact that a community can have when it comes together. That is why we want to invite those around us to join us in supporting a cause bigger than ourselves; be a part of a movement that can have a profound impact on many lives by walking with us on October 15th.

Find out how you can join our team and have a lasting impression by visiting our Strides Against Breast Cancer page.

Watch our Making Strides Against Breast Cancer video on Youtube.

Wednesday, August 10, 2016

Why School Vision Screenings Aren't Enough

Why School Vision.jpg

According to the American Optometric Association, as much as 80% of a child's learning occurs through their eyes, which is why a child’s vision is very important. Schools offer vision screenings performed by school nurses, but often they aren’t enough to detect the range of possible vision impairments. They often only test how well a child can see an eye chart from a distance. Even if a child passes that test, they may not be able to see well enough to read or write at their full potential.

Your child’s vision doesn’t only affect what they see. The visual system is complex and involves a patchwork of over 20 visual abilities. It affects how they process and interpret information. It will affect how well they are able to recognize and identify words and pictures, and it is necessary for making and storing mental images. Undetected vision issues will severely impair a child’s ability to learn and develop, and it will stunt their ability to succeed in and beyond the classroom. Any issues in vision can also hinder the ability of a child to succeed on the sports field and affect a child’s ability to pursue hobbies and even socialize.

A visit to a trained professional will help detect any vision impairments and help your child perform to the best of their ability in school. A professional optometrist will be able to test the condition of the eye, the ability of the eyes to fully function, and the ability of the eye to properly perceive. Professionals will also be able to detect visual acuity and refractive issues, inabilities to focus that can result in eyestrain, headaches, double vision, and inabilities to focus.


A school sanctioned vision screening will not be able to accurately measure the health of a child’s entire visual system nor will they have the technology to accurately determine whether or not a child can process information visually. After all, the school nurse is outnumbered by the amount of students and the tasks she or she must perform on any given day. Bringing your child to a professional, like Dr. Tom and his staff at Infinite Eye Care, will mean you child’s eyesight is getting a comprehensive check-up.

Infinite Eye Care is also offering a Back-to-School special on glasses which can help your child see in style. With stylish and affordable glasses options starting as low as $99, your family will be able to stay on budget as the school season approaches.

For more information or to schedule an appointment, visit

Friday, July 29, 2016

The Top Children’s Books That Will Get Your Kids Reading Again

If you haven’t yet signed up for Infinite Eye Care’s Reading Bug Contest, you had better get going! The contest will be continuing until August 19th, and if your kids haven’t started yet, they’ll have a bit of ground to make up! Join Infinite Eye care in encouraging our community to have fun reading again!


Studies show that kids lose retention and knowledge learned during the school year while enjoying the months of summer. The appropriately named “summer slide” can create an impact on a child’s learning - especially when they return in the fall. That is why every summer, Infinity Eye Care provides this program to motivate kids to read more during the summer.
At times, however, it can be difficult at times to determine what books to read, with millions of different lengths, genres and styles available. That struggle should hopefully be eased with this list of 100 Greatest Books for Kids from Some of our favorite classics include:

Charlotte’s Web, by E.B. White
Charlotte’s Web is the classic tale of Wilbur the pig and his unlikely friendship with a spider named Charlotte. Whether you’re reading it for the first time or the hundredth, this book is entertaining for all ages.

The Snowy Day, by Ezra Jack Keats
The tale tells the story of a young boy exploring the city during a very snowy day. This picture-based book is perfect for younger readers.

Where the Wild Things Are, by Maurice Sendak
After Max is sent to bed without his supper, he imagines himself sailing to an island inhabited by beasts called the Wild Things. While the story itself is fairly short, your kids will love the illustration and imagination in this book.

Green Eggs and Ham, by Dr. Seuss
One of many classics by Dr. Suess, the book tells the story of Sam, a stubborn person who is hesitant to try new things. Fun fact: This book was the result of a bet between Seuss and his publisher, who challenged him to keep the entire book under 50 different words, which Suess did.

Frog and Toad are Friends, by Arnold Lobel
The book tells the story of two friends —a frog and a toad — and the tales they share together. The book is broken into five different stories, so it is perfect for new chapter book readers.

Matilda, by Roald Dahl
The novel tells the story of a neglected yet intelligent young girl named Matilda and her remarkable powers.

This book series tells the story of two boys creating a superhero that comes to life. No one knows his true identity - not even Captain Underpants himself!

The book tells the story of a young girl going on a journey trying to find the Old Man on the Moon as he knows all of life’s questions.

The Wind in the Willows, by Kenneth Grahame
The book tells the story of the adventures that a curious Mole has after leaving his home to explore. Along the way, he meets and befriends a laid-back Rat and an eccentric Toad, and they have exciting adventures together.


Hopefully, some of these books will help your kids start their summer reading adventure and reach their Reading Bug contest goals. There are hundreds and thousands of other books to pick and choose from—for all ages and reading levels.  What are your favorite classic stories? Let us know in the comments.

Thursday, June 16, 2016

Infinite Eye Care Has Caught the Reading Bug!


It’s that time of year again - the Reading Bug Program has begun! Starting June 6th and continuing until August 19th, area kids have the opportunity to win prizes from Infinite Eye Care just by reading a few books!

Keep your kids’ time occupied with something educational, work on their reading skills, and help prevent learning loss known as “summer slide” during summer break. We are also continuing our “Read to Me, Please” Program for kids that are not yet old enough to read on their own.

Here’s how it works:

Step 1: Read.
10-20 books, depending on the age and reading level of the child.

Step 2: Complete the reading log. You can download a log from our website.

Step 3: Return you log to Infinite Eye Care.

Step 4: Win Prizes!


  • Kindergarten & younger “Read to Me, Please” 20 books 
  • 1st Grade, adult reads to child/child reads to/with adult 15 books 
  • 2nd Grade, child reads with adult, child reads books 12 books 
  • 3rd Grade and older, child reads with adult / child reads books 10 books 

The first 30 children to complete their reading logs will receive a special “Bug” prize, and ALL participants will win a special prize from one of our sponsors. This year, our prizes are sponsored by The St. Cloud Skatin Place, The Fishing Pond Learning Store, Air Maxx Trampoline Park, Domino’s Pizza, Great River Bowl, Marcus Theatres, Dairy Queen, and Chuck E. Cheese’s!

Don’t forget to register to win one of the grand prize drawings happening in June, July and August. Visit our website or call (320) 257-4990 for more information.

Friday, May 13, 2016

Protecting Your Eyes From Summer's Sunny Hazard: UV Rays

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UV or Ultraviolet rays are harmful to your eyes. The amount of UV radiation reaching earth is increasing, which is why it is more important than ever to wear sunglasses. Sunglasses are not just created for the “cool factor”, they are a crucial part of healthy eyes. Because UV damage is cumulative, it is important to wear sunglasses every time you go outside. Even infants should be wearing sunglasses because their eyes have not begun to cloud yet and are more sensitive to light.

Types of Ultraviolet Rays

There are three types of UV rays: UVA, UVB, and UVC. The most harmful of these are UVC rays, but thankfully, our atmosphere blocks virtually all of these rays from ever reaching the earth. UBV rays are shorter in wavelength, meaning they are lower energy. Small amounts of exposure cause our production of melanin -Our body’s natural defense against UV radiation (and the pigment that gives you skin a sun tan). High doses cause sunburn and increase your risk of wrinkles, freckles, premature aging, and skin cancer. UVA rays are perhaps the most detrimental to your eye health. These rays have the ability to pass through the cornea and reach the retina and lens of your eye. Overexposure can lead to cataracts and macular degeneration over time.


Common Light-related Eye Irritants

One of the most common eye irritations that can occur from exposure to excess amounts of UV radiation is photokeratitis. Photokeratitis is similar to that of a sunburn. The eye can feel itchy, have a burning sensation, or even have a gritty feeling. None of these symptoms are pleasant, but with the use of sunglasses, they can be prevented.

Your eyes are similar to your skin, if exposed to sunlight, they will get burned. This is how some people get cancer on their eyelids. Remember, even ten minutes outside at the right time of day can cause damage. Constant exposure to sunlight and other harmful light sources can cause macular degeneration later on in life.

People living in the mountains or one of the US Sunbelt states are at a higher risk of UV radiation damage. Tanning beds and sunlamps create artificial UV light and (contrary to some belief) still cause damage, possibly leading to skin cancer. Welders, medical technologists, graphics artists, and those who work in manufacturing electronic circuit boards are at risk of UV damage. If you have had cataract eye surgery or if you have a retinal disorder, your eyes can be more sensitive to harmful rays. Even certain medications can increase your eyes sensitivity to UV radiation.

What to Look for in Your Sunglasses

When deciding on a pair of sunglasses, there are a few things you should consider. Sunglasses with 100 percent UV protection provide the best protection and those that absorb most HEV rays are important. Also, close fitting sunglasses that slightly wrap to your face provide the best protection. Sunglasses should screen out 75-90 percent of visible light, this means those lighter tinted sunglasses may not be the best for long sunlight exposure.

At Infinite Eye Care, we have numerous options of sunglasses to choose from. We will help you find the ones that fit your face, provide the right exposure protection, and help you avoid problems later on in life. Visit our website for more information on the sunglasses we have in store.

Friday, April 22, 2016

Framed for Spring Trends


Spring has finally sprung, which means Spring fashion is well underway - and that includes glasses and sunglasses for the season. Not only is it important to find a frame that fits your face shape, but the color of the frame can make a world of difference. Spring is the season for calm colors, warm grays, and matte blues. These trends provide a fun color option without an in-your-face statement.
When choosing new frames for you face, use these useful tips for fitting the frame to your face shape:

girl-1242384_1280.jpgSquare Face:
If you have a square face, frames that are oval or round will contrast against the straight lines of your face. The contrast creates a softer look on your face.
Round Face:
Looking for frames when you have a round face? Soft rectangular frames are your best bet; these frames usually have a taper from the top to the bottom.
Oval Face:
Your face is naturally balanced, so when you are looking for glasses, avoid frames that are too big or too small for you face. Off-sized frames can distort the natural balance of your face.

Heart Face:
What’s a heart face shape? It’s when you have a wider forehead and your face narrows to your chin. The best frames for your face are frames that complete the balance of your face and mirror its shape.
Rectangle Face:
Frames with a heavier top divide up your face for more depth. Both round, oval, and rectangle frames can work with your face, so you may need to try a few to find what fits you best.
When looking through the new trends for spring, remember to consider your face shape. Just because you like the color of the frames or you like them in the advertisement, doesn’t mean they will fit your face. You not only want to feel good about wearing your glasses, but you also want to look good, too!
Spring time means grad parties, picnics, reunions, and reconnecting with friends. This is the perfect time to freshen up your look. An updated pair of glasses can take years off your face. Plus, it’s a great conversation starter. We have unique and trendy frames for all your needs, and now, we even carry Raybans! Stop in and check them out - we will help you select the best frame for your face. See clearly with a new pair of frames from Infinite Eye Care.